This is done due to the lack of advanced coding knowledge, a software development team, and/or a designer who implements their experience and vision into the project. Also, this practice is common when your client has a very small budget and does not want a larger investment in a customized solution

Thus, some of the disadvantages of Regular WP development are:

• Using themes on a general scale. This leads to the lack of originality of a project and implicitly of your business
• Using Page builders in development. Page builders unnecessarily load the site, and very often, they represent a major security risk. They are among the first modules exploited by hackers for vulnerabilities, especially page builder modules that are not licensed and do not have up-to-date updates
• Impeding the site’s performance by using a large number of modules whose functionality could only be realized by an experienced developer
• High costs from a technical point of view, on the process of updating modules, fixing bugs
• Very low security when using unlicensed modules or nulled (hacked) themes. Over 90% of nulled themes contain a back-door, which is later used for unauthorized access to the respective site.

We present to you some specific actions that are the basis of WordPress Custom development:

• Custom made UI/UX design, in Adobe XD or Figma, adopted by the client
• Custom theme development. No theme can offer exactly the specifics of a business. In addition, most themes are developed for mass consumption, thus being adaptable to a large number of industries. A custom theme is built exactly on the specifics of a business, without unnecessary elements in it.
• Minimizing the number of modules. Theoretically, a custom WP site needs only one module, namely Advanced Custom Fields Pro. Alternatively, you can also avoid using this module if you don’t want to manage the site.
• Using best-practices in writing code, inserting structured data for SEO work, etc
• The use of new technologies. Bootstrap is no longer so fashionable, with frameworks like Tailwind coming from behind, much more lightweight and adaptable
• Using modern image formats. JPEG or PNG take up a lot of space, and if you compress them too much, you lose quality. WebP is the future, and from our point of view, any site in WP must have WebP support.
• Using Agile methodologies for increased efficiency and minimizing the process of bugs and testing

WordPress Custom is a strategic choice for website owners looking for customized and powerful solutions. Thus, after presenting the fundamental actions of this way of developing a website, we mention from our own experience that the Custom variant is the optimal solution for your company.

Therefore, the following advantages of WordPress Custom are distinguished:

Custom WordPress development through IT ZONK can be the key to your online success. By giving you the ability to fully customize your site and enjoy total control over design and functionality, it allows you to differentiate yourself from the competition and deliver a unique user experience.

Thus, our team of web development professionals is ready to help you create a powerful website, optimized and adapted to the specific needs of your business.